Absolutely love it, high quality, deffo recommend!

- Etsy Customer

About Rifvaya Rouge

This brand was born from a place of faith, intention, and creativity. As a Muslimah searching for meaningful ways to earn an income from home, I wanted to create something that aligned with my values, something that would bring both benefit and barakah. After months of research, reflection, and duʿa, I decided to take a leap of faith and begin this journey.

On March 31st, the store officially launched. With little experience but a heart full of determination, I started small, learning, growing, and refining every step of the way. Since then, the business has evolved beautifully, transforming into a brand that reflects both my personal growth and my commitment to serving the Ummah.

Our mission is to design elegant, purposeful Islamic products that inspire mindfulness and connection to Allah ﷻ in everyday life. Each piece is created with intention, encouraging reflection, gratitude, and a deeper awareness of faith.

We believe that reminders of Allah don’t have to be grand gestures; they can exist in the small, daily moments; the notes you write, the plans you make, the reflections you record. Our products are crafted to be gentle companions on your spiritual journey, helping you nurture a heart centred on remembrance and peace.

This brand began as a humble idea and has grown through faith, perseverance, and the support of our amazing community. Every order, message, and shared story reminds us of why we started: to create with sincerity, to inspire through faith, and to sell with purpose.

Thank you for being part of this journey. May everything we create bring benefit, beauty, and a reminder of Allah into your life — always, insha’Allah.

Thank you so much. So beautiful to have my journal at home.

- Etsy customer